Case Studies

Client Overview:
Fitplan is a boutique fitness studio offering personalized training programs. They turned to MKTABLE to elevate their brand identity and social presence.

Challenge:
Low local visibility and inconsistent brand messaging limited membership growth.

Strategy:
Develop an approachable yet premium brand identity supported by social storytelling.

Execution:

  • Full visual rebrand with updated logo and assets.

  • 3-month social calendar with promotional content.

  • Campaigns around new class launches and trainer features.

Results:
 Memberships and social engagement surged.

Key Metrics:

  • 3.5x growth in social following

  • +45% membership signups

  • 2x engagement per post

Brand recall increased via local partnerships

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