Case Studies

Delphi Construction is a Massachusetts-based general contractor specializing in commercial and multi-family projects. They sought to strengthen their brand presence and increase qualified leads through digital marketing.

Challenge:
Delphi’s marketing relied heavily on word-of-mouth and referrals. Their online visibility was limited, with stagnant web traffic and minimal engagement across social media.

Strategy:
MKTABLE implemented a cross-channel strategy focusing on SEO, email marketing, and a consistent social media presence to position Delphi as a thought leader in construction management.

Execution:

  • Optimized site structure and content for regional SEO.

  • Developed a monthly email newsletter for stakeholder engagement.

  • Created a branded social calendar aligned with project milestones and community initiatives.

Results:
Within six months, Delphi saw significant increases in traffic, engagement, and lead inquiries.

Key Metrics:

  • +82% increase in organic website sessions

  • +46% engagement growth across social media

  • 25% higher inbound lead volume

  • Email open rates improved from 18% → 34%

  • The MKTABLE team brought structure and strategy to our marketing. We now see measurable impact every month.

    Delphi Leadership

  • We now have data connecting every marketing action to measurable outcomes — exactly what we needed to scale.

    Susan Del’Olio, VP Dalbar

  • They’ve become an extension of our business. Every channel now connects — and it shows in our results.

    CFG Owner

  • We’re spending less and booking more jobs. The dashboard tells the story.

    Owner, Stewart Painting

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